The Francis Ford Coppola Winery’s “The Red Stain” is an example of cinematic content marketing at its best

"The Red Stain" demonstrates everything I like to talk about when it comes to excellent brand storytelling. 


Debunking the short-form content myths

The magical 90-120 sec video formula is a myth propagated by companies who want to sell you 90-120 sec videos (and the platforms that carry them). What most consumers are unwilling to watch for longer than a couple of bad content.

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